Very similar companies up to the 1970s

with their customer loyalty meaning that they don’t develop new engines but keep turning out the same old,.. same old with their company motto "why make the effort what do the customers know?

" Harley Davidson are just as guilty and paying the price today yet BMW raised their game by finally doing engine development and making completely new engines and now their getting ahead of the Japs. Triumph in its latest guise is quite good if a little invisible in the market to most buyers but the loyal ones, they have a mix of modern sports models and traditional Brit-feel bikes
road test of a 650cc Triumph Bonneville in
Motor Cycle News in 1966 This one ran 13.96 sec 1/4 mile at Santa Pod and did 117mph at MIRA proving ground but the road reporter did a 1500 miles road test on one and the Bonnie suffered a cracked and holed silencer a broken speedometer and rear number plate bracket and constantly failing tail light bulbs. That was the price of forcing 47bhp and a 0-60 time of 4.9 sec from a cheap to make parallel twin - a layout that had made a sweet motorcycle when it was launched in
1937 
as the 27bhp 500cc Triumph Speed Twin 5T.
above words from the road test In 1966 the customers didn’t want any failures on a brand new bike, if only a manufacturer could build one that wasnt designed pre-war and had a modern engine and didnt break?.......welcome 1970s Japan
